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Начните мотивационное письмо с небольшого (на 2 абзаца) рассказа о том, какие события вашей жизни сформировали интерес к выбранному предмету. Будьте правдивы и добавьте деталей. Мотивационное письмо – ваша главная возможность представиться приемной комиссии и дать понять, что вы за человек.

ПРИМЕР 1 (программа Interior Design)
My willingness to study in construction field, started from my teenage period when I found out about my parents' background in building related jobs. It influenced me to enter a vocational high school to study architectural drawing and to follow the same approach by taking an associate degree at Interior Design from University of Berlin in Germany. I was eager to study in a more dynamic educational system and also passionate to challenge myself by living abroad to face my weaknesses and develop my diligent characteristics. Therefore, I started my bachelor in one of the best universities in Malaysia. During my bachelor, I gained knowledge on various aspects of building and factors affecting occupants' comfort and health.

ПРИМЕР 2 (программа Master in Finance)
I remember when I first learned about the PE industry through an alumni forum, I was interested because I would love to take a part in various emerging businesses. I, therefore, undertook an traineeship in a top PE company, where I found myself very enjoyable learning to play the 'detective game' of due diligence and exploring the art of building valuation models. But "This is what I want to do with my career!" moment happened when I found out that many innovative start-up firms that are now bringing revolutionary changes to our society are funded and managed by my company.

I have always been looking forward to having a career that improves people's lives while making money doing it. So, I was inspired to make a long-term plan: to co-found a PE company that contributes to the society by investing in companies with a social mission and guiding them towards success. To achieve that plan, I expect to work as an analyst in a PE investment company after completing the graduate program so as to get experience and extended my social network.

Продемонстрируйте свою глубокую заинтересованность в изучении того, что преподают на выбранном факультете, наличие интересных идей, а также уверенное владение терминологией на уровне, обязательном для будущего студента бакалавриата или магистратуры.

ПРИМЕР 1 (программа Healthcare Management)
During my training in many hospitals, I discovered the importance of health care and quality management in the radiology department.The radiology department or any other department in the health system needs a manager who will be responsible to implement and evaluate departmental goals, plan the implementation of new policies and train and supervise clinical and technical staff. During my tenure, I have realized that this is the person most responsible to ensure that procedures and policies meet the standards of accreditation bodies and many others roles. Concerning the quality management, this is a must for the success of a system because it will improve efficiency and increase customer satisfaction.

ПРИМЕР 2 (программа Energy Management)
I am particularly interested in learning more about diagnostics and non-destructive testing methods as well as a resource-saving technologies which I believe are highly important for my future career. In addition as a minor specialization, I plan to choose Bio-Energy Systems – an excellent alternative to hydrocarbons in regions that are located far from the oil and gas fields and where sustainable fuel solutions are preferred.

В этой части вы даете понять членам приемной комиссии, что, во-первых, тщательно изучили информацию о своем будущем факультете: его рейтинг, количество студентов и их национальный состав, список курсов, на который можно зарегистрироваться, преподавательский состав, а главное - исследовательские интересы и послужной список каждого из преподавателей. А во-вторых, что вы четко понимаете и способны объяснить, как ваши карьерные планы сочетаются с тем, что предлагается на факультете.

ПРИМЕР 1 (программа Lexicography)
Monash University seems to be an ideal choice for my home university for several reasons. Firstly, I feel enthusiastic about Monash's international atmosphere, its combination of tradition and new cutting edge technologies, its strong research-oriented approach and its integration of research and practice possible due to the partnership with international companies as well as with renowned research and government institutions.

I have read a lot of positive reviews about international students' experience at Monash and am sure that mine will be an outstanding one. Secondly, my good command of English topped up with my genuine interest in the country's culture and way of life play an important role in determining my choice of home university. Australia looks attractive to me in terms of future career possibilities providing one with a number of desirable potential employers.

ПРИМЕР 2 (программа Cultural Studies)
I am particularly interested in MA studies at Nottingham University, because it is a rare programme that allows interdisciplinary researching in the context of culture through the wide range of fields I am interested in. Starting from the fact that these studies of culture include visual culture, over the fact that they imply cross-cultural studies that go far beyond traditional Eurocentric views, to the point where studying contemporary culture really means studying the latest tendencies in our culture, which encompass the last couple of decades. In addition, as a passionate cinephile, I am especially pleased to see that, among other theorist I am interested in, emphasize will be put on Vertov, Lang and Haneke. Through this rich assortment of courses I see the chance to conjoin my interests in gender, culture, identity on the one hand, and contemporary art and other means of visual communication on the other.

В этой части, так же как и во всех других, стоит избегать преувеличений и напыщенности: не пишите о том, что хотите спасти мир от всех болезней, получить Нобелевскую премию по литературе или изобрести способ межгалактических перемещений. Только здоровое сочетание амбициозности и реалистичности позволит вашим читателям понять, что вы точно знаете, что за дорогу выбрали и что будете делать после выпускного бала.

ПРИМЕР 1 (программа Psychology)
After gaining some experience I counseling practice I would like to obtain license to work as a Family counselor, and I perceive a Master degree in Psychology with an emphasis in Counseling Psychology as a good starting point toward my career goals.

ПРИМЕР 2 (программа Energy Management)
Studying for this particular program has a great importance to me, because it is an important step in achieving my professional goal: working on engineering projects as a technical consultant in the energy and resources sector.
The Kazakh oil industry and energy sector is in need of modernization. Therefore, I would be glad and honored to apply my knowledge gained from this program towards improving the state of the energy industry in Kazakhstan.